About Us

Sana ateeq has been designing and working in fashion under the aegis of her eponymous label since 2010, only one month after she graduated from the prestigious Indus Valley School of Art & Architecture.

Sana has always been inspired by the fine craft of local Pakistani artisans. She is recognized for her love of more classic and vintage design elements infused with traditional crafts such as tukri ka kaam, rilli, kantha, zardozi and miniature embroidery, worked into contemporary fashion. All clothing and apparel created under the Sana Ateeq label is meticulously hand worked in Pakistan using only pure fabrics including Irish linen, chiffons, hand-woven silks, French lace, lame and brocade. Additionally, she prioritizes the revival of traditional craft, specifically embroideries of Pakistan